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⭐️ Presented by the Office of Academic Diversity, part of the Division of Diversity, Equity and Inclusion

Katlin Marisol Sweeney

Assistant Professor, Digital Cinema and Media

Katlin Marisol Sweeney-Romero 

Special Time: 2:30-4:00pm

Beneath the Legacy Mirrorball: Social Mediated Latinas Compete Across YouTube and Reality Television

Venezuelan YouTuber Lele Pons’ career trajectory from sketch comedy YouTuber in the 2010s to recording artist (2018-present) and cast member on Dancing with the Stars in 2023 reflects larger trends in how contemporary Latinx performers negotiate stardom and visibility. Online and on network television, Pons’ image is mediated through varied, yet consistent, visual-verbal references to her ethnoracial self-identification. This talk combines approaches from film, television, star, and internet studies into a digital Latinx studies framework, through which I read Pons’ displays of ethnoracial identity as a self-mediation strategy specific to an internet content creator type I term “Social Mediated Latinas.”

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